Theresa KummerMarketing ConsultantProject Member HOW THE RISE OF ACCESSIBLE HOME-WORKOUTS IS CAUSING TRADITIONAL BRANDS TO
ByFilipa MarquesMarketing Consultant Member of External Affairs Department Concern surrounding mental health has been increasing over
By Vincenzo Köstler Marketing Consultant Member of External Affairs Department “Political marketing...plays to people's emotions,
By Lucas ContinentinoMarketing ConsultantBrand & Content Department Member Whenever there is an Economic issue within a
BySara Barakat CostaMarketing ConsultantProject Member With a more globalized world it would be easy to
On October 26th, NOMA had an online workshop about Generation Z with the amazing Victoria
ByCarolina Milheiro CostaMarketing ConsultantProject Manager at NOMA Sustainability is seen as a trend for many
By Mariana Reis Marketing Consultant Marketing Wave Supervisor The pandemic has turned beauty behaviors upside
A few months ago, we reached out to Junior Enterprises Portugal and it all began.
Conscious consumption is one of the most prominent trends for 2020, as identified by a
Understanding consumers’ purchase behaviours, needs, and motivations is one of the biggest challenges that companies
On the day of the Portuguese Revolution, it’s interesting to look into the effect Marketing
Immediacy in the consumer decision journey and how brands should adapt Currently, it seems like
Self-Isolation and the Second Rise of Influencers The Opportunity In times of crisis, people’s needs change.
As one sits home and is bombarded with so much information, so much of it
We decided to get behind Nova SBE's Role To Play initiative! In these difficult times,
Currently, the COVID-19 impacts the entire globe and causes a drastic change in everyone’s lives.
Nowadays, marketing is an entire world. Innovating is more and more difficult. Being you a
2020 has been a rollercoaster of a year already, with only three months gone by,