Luxury Marketing
For those who don’t appreciate fashion, luxury items are just overpriced items that are not worth their value. However, for people like me, who love fashion, these items make us dream about owning them, saving every penny to be able
Tips for effective, efficient studying
Adapted from Khan Academy We’re going to guess that you can name a few things
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By Marketing Wave Organizers Introduction by Joana Martins NOMA’S annual event, the Marketing Wave,
Do young people really need the office?
Is there a way to maintain steady focus throughout the day? Is it possible to do everything that needs to get done and still have energy left over after work?
Sustainable Businesses: What Are We Waiting For?
By Margarida Santinha Marketing Consultant External Project Member In almost every aspect of our lives,
Cryptocurrency Marketing
By Lucas Continentino Marketing Consultant External Project Member The concept of money has become somewhat
Why Do So Many People Hate Feminism?
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The World of Burnout
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Jumpstarting Your Career
By Joana Martins Head of Brand & Content Marketing Consultant By Sara Costa Brand &
Clubhouse – Just Hype or a Platform With Marketing Potential?
By Linda Mehrhoff Project Manager Marketing Consultant Clubhouse is a prime example of how to
USD 140 billion emotions – the new big market
By Joana Casanova Marketing Consultant Member of an External Project From the roots of psychology
Clubhouse – the “Next Big Thing” in social media?
By Andrea Gröschel Marketing Consultant External Project Member A virtual room in the Clubhouse App
United States of America: providing entertainment from Hollywood to Washington DC
By Joana Martins Marketing Consultant Member of the Brand & Content Department I’m not a
How eSports changes the way Traditional Brands Advertise to Younger Generations
2020 has been an unusual year in many regards. The pandemic has not only led to a public health crisis but also affected many economies in a negative way.
The Paradox of Demand and Supply of Creativity
By Joana Pechirra Member of Marketing Wave Team Marketing Consultant According to the Cambridge Dictionary,
What does the 3000 BC Turkish Elite have in common with the 21st Century Teenager?
As technology advances, the concept of games has broadened and adapted. Gamification now allows the introduction of game functionalities and rewards in everyday activities, conveying a game-like feel.
The Future of Fitness
Theresa KummerMarketing ConsultantProject Member HOW THE RISE OF ACCESSIBLE HOME-WORKOUTS IS CAUSING TRADITIONAL BRANDS TO